Main challenge
Support the global sales team in implementing the in-game campaigns with our car manufacturer partners and the partners of our partners. Examples of campaigns include esports competition, in-game billboard campaigns, synchronized IRL/in-game car releases, etc. Make sure the events are attractive for our players, and the partners are properly represented.
In addition, build and own relationships with existing and new partners – thus ensuring future dealings.
What it means on a daily basis
- Be the main point of contact for all operations related to Asphalt Esports
- Be in and out of calls and email threads with partners
- Keep all internal and external stakeholders aligned on the needs for upcoming partnerships; ensure a common schedule is followed
- Request, receive, store and organize all necessary assets for partnerships, from keyarts to logos
- Facilitate negotiation and contract signing with partners
- Work with data and analytics teams to ensure traffic and conversion tracking is in place for appropriate campaign measurements
- Handle KPIs reporting both internally and with partners
- Assist in forecasting potential revenue, marketing exposure, and overall ROI from partnerships campaigns
WHO YOU WILL BE WORKING WITH
A lot of people! This is a role which places importance on keeping stakeholders aligned, so you will have a lot of contacts. Your main role will be implementing partner campaigns and esports for Asphalt 9 along with our partnerships lead (Luis) and our licensing manager (Sergi), in support of our global sales team.
You will be a member of the Asphalt 9 marketing team which is composed of 10 people, but you will also be part of the bigger Asphalt 9 game team family in the Barcelona studio. On top of that you will get to work with experts in a range of other fields (sales, legal, data protection, product...) and of course, all of our partners.